What to Do When It's Your Turn (and It's Always Your Turn)
SKU: 91334760062

What to Do When It's Your Turn (and It's Always Your Turn)

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Description

What to Do When It's Your Turn (and It's Always Your Turn)I THINK WE'RE WASTING THE CHANCE OF A LIFETIME. This is an urgent call to do the work we're hiding from, a manifesto about living with things that might not work and embracing tension when doing your art. The book: Is in full color throughout. It feels more like a high end magazine than a book, and I think even people who hesitate to buy and read books will be engaged by this one. The format is new for me and as far as I know, no author has written a

I THINK WE'RE WASTING THE CHANCE OF A LIFETIME.This is an urgent call to do the work we're hiding from, a manifesto about living with things that might not work and embracing tension when doing your art.
The book:
    • Is in full color throughout. It feels more like a high-end magazine than a book, and I think even people who hesitate to buy and read books will be engaged by this one.
    • The format is new for me and as far as I know, no author has written a book quite this way.
    • It pushes us to dig deep inside so we can do better work and impact the things we care about.
    • Is urgent, personal, in-your-face and as honest as I could make it.

ABOUT THE AUTHOR:

Seth Godin is the author of 18 international bestsellers that have changed the way people think about work and have been translated into 38 languages - among them Unleashing the Ideavirus, Permission Marketing, Purple Cow, Tribes, The Dip, Linchpin, Poke the Box, and All Marketers Are Liars. He writes the most popular marketing blog in the world and speaks to audiences around the world. He is the founder of the altMBA, the founder and former CEO of Squidoo.com, the former VP of Direct Marketing at Yahoo!, and the founder of the pioneering online startup Yoyodyne. You can learn much more about him at sethgodin.com.

REVIEWS:

"I received my book order today. I devoured the entire book this evening. I could not put it down. My emotion, excitement, and energy built as I read. The book is remarkable. And in the spirit of the wisdom you share, I am expressing gratitude that you created it and yes, that you shipped it.... I received (12) copies.
I will share 2 copies with my two beautiful daughters, 19 and 22, just finding their way in this world. I will share 3 copies with young women I currently mentor. I will share with my dear friend (best friend of my deceased mom) who at 78 still has so much art and love to share in the world. I will share it with a friend who has lost her confidence and given in to a corporate job we both know she hates. I will share this book with the principal of my girls' former high school (2 copies) just for him to give to the kids that could use a nudge to follow their dreams. I will save a copy and carry it in my briefcase, because someday, I will unexpectedly meet someone who might benefit from it and I want to have it handy. The last copy I will keep - by my desk - dog eared and visible for times I need a nudge to keep writing that book. Thank you, Seth."
Kathryn Robinson
Owner/Lumen Strategies

"If there is such a thing as a 'rule book,' for a time where the rules don't matter, What To Do When It's Your Turn is it. It's an easy book to read with great design, bold colors illustrations and images. It is a book that clearly communicates that it is your turn and you need to act...now."
Jordan Ayan
Co-Founder of Take Two Partners

"Seth Godin is unlike any other writer, and 'What to do when it's your turn' is unlike any other book. Instead of simply reading the book front to back, I found myself compelled to jump around - from one section to another, from spread to spread. This latest 'maga-book' is a new way to absorb Seth's wisdom and a remarkable way to share his thought provoking ideas."
Red Maxwell
President/ Onramp Branding

"Received my 12 copies yesterday. Picked one up to peruse and 90 minutes later finished the last page. Of all of the things that MUST be done today, What To Do When Its Your Turn managed to bump them down in priority page by page. I feel like investing that time was the very BEST thing I could have done for all those who look to me for some measure of leadership. Seth was a particularly timely gift to me today :)"
Paul
President, Image Auto LLC

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SKU: 91334760062

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4.5 ★★★★★
Based on 2290 reviews
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Product Reviews
A
Verified Purchase
Amazon Dot Comment
Pawtucket, US
★★★★★ 1
Torn to shreds by a puppy.
Style: Bunny
Torn to shreds by a puppy.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 10, 2026
A
Verified Purchase
April
West Palm Beach, US
★★★★★ 5
So many squeakers!
Color: Squeaker Matz Gator, Size: X Large (Pack of 1)
I have 3 golden retrievers. They love this toy. While the head came off because they played tug-o-war with it, the rest has held up mostly for 5-6 months. At this point sometimes a squeaker will pop out. There are so many squeakers in this toy! However, they still use it for tug-o-war, I am surprised it has lasted this long. There is only stuffing in the head.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on June 9, 2026
L
Verified Purchase
L. Beck
Cuba, US
★★★★★ 5
Cute, durable toy.
Color: Squeaker Matz Gator, Size: X Large (Pack of 1)
It's about as durable as you can expect a stuffed animal to be. I have two new puppies who are still teething and they love these things. I got the Kyjen sheep mat version (it's a square shape, rather than the two rows of squeakers) for the little girl. Both dogs sleep with it in their crate and we take them on trips with us. I've gone so far as to open up the toy and replace the broken squeakers (costs about 5$ for 30 large squeakers). The rest of the toy is fine. Our german shepherd puppy absolutely loves the rattle that's located in the head of the gator as well. The rattle also helps initially getting the dog engaged with chewing on the toy rather than your clothing or furniture. Then they discover the squeakers and it's endless entertainment and a good distraction for your dogs. I haven't had any problems with the thin, decorative material that's represent the teeth, claws and back fins. It's a slightly thicker felt that's soft and flimsy. Honestly, I'm not worried about it. Even if they were to eventually chew these off, they're not a choking hazard. Our little guy has thrown up solid pieces of kibble that are larger and harder than this. Seriously now, common. The eyes are sewn into the head, so there's no risk of pulling them off and swallowing. I toss these in the washer on a gentle cycle to clean off the slobber and dirt about once every couple weeks and the squeakers are fine, though they sometimes have to dry out to be 100% functional again. It never takes long. Overall, I love the amount of squeakers just due to the breaking problem with have with single squeaker toys. Once they break, the dog loses interest. Which is also a nice way to train the dogs the difference between the non-squeaking kids toys. The dogs absolutely love this toy and wont sleep without it. When the fabric eventually wears out (not even a slight issue after a few months), I'll be buying another one.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on August 8, 2012
D
Verified Purchase
D. Vanhoose
Lexington, US
★★★★★ 5
Great Toy, HUGE, small dog loves,
Color: Squeaker Matz Gator, Size: X Large (Pack of 1)
For the price this is my favorite toy! My 4 lb Chihuahua LOVES this thing. He is smaller than it by a long shot, yet he loves to parade this around, showing how big he is and can handle this huge GATOR. LOL. Friends come up to the porch, and he runs back to grab his GATOR to bring it up for them to see. Only thing with these toys - for my dog - we have several of these he loves - he cannot make them squeak. He jumps on them, chews on them, but just doesn't have the power. That being said, think about it, he loves the things, I mean LOVES. Sleeps with them, parades them out, fights with them when he's alone, has a great time - .... Evidently, it's me - I MISS THE SQUEAK! I watch him, and root for him, and every now and then (rare), I hear he got a squeak. Still, he doesn't care! So.... interactive time! I go out and play with him and Mr. GATOR, and I make it squeak, and we all have EXTRA fun. Note, my little guy is what they call an EXTREMELY AGGRESSIVE CHEWER. He chews in his sleep (kidding). He's really a tough chewer. He however, uses these more for wrestling, and attacking, and carrying around and sleeping on, etc. So none of ours have tears in them, though he does attack and chew all of it - I think these products are super wonderful, and I have to buy several more, like the hide-a-toy ones (beehive, squirrel, etc.) because I know the quality, I know my Chihuahua loves them to pieces - while he hasn't actually been able to render them in pieces! Win-win for us. You decide what your dog is like. Mine has his snoopy blanket and a huge victory in his mind over this large GATOR - his friend all day long.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on June 16, 2012
C
Verified Purchase
Cam D
Birmingham, US
★★★★★ 4
Great Toy, But Not Durable
Color: Squeaker Matz Gator, Size: X Large (Pack of 1)
I bought this toy for my five-month-old American Eskimo dog, and he loved it! My dog isn't a big squeaker fan, but he had so much fun with this toy. He played with it nonstop for about an hour, and it was so fun to see him enjoying his toy. Unfortunately, I had to take it away from him because after a while, he was trying to rip out the ridges that line the alligator's back. He managed to rip out two already and was working on his third. I'm afraid that out of boredom, he will try to tear off the rest of the ridges and then the alligator's teeth and claws. I think that I will have to snip off all of the small pieces before giving this toy to my dog again. Even though the toy didn't stay intact for longer than 30-45 minutes, I don't regret buying it. It instantly caught my dog's attention and kept it. This is a good toy. It has 16 squeakers and would be a good cuddle toy since it's soft and big. This toy is longer than my dog! It's about 30 inches long!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on September 9, 2011

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