blue forever 1

blue forever 1Citrus, lime, licorice & peppermint Nostalgia is an ache in your heart far more potent than memory alone. Its the place we yearn to go again. A place where we know were loved and safe. Back home. This theme is central to Blue Forever: A love letter to the Mediterranean Ocean, centered around the romantic innocence of washed out memories, viewed through a lens of time past and melancholia. Its about innocence, and innocence lost. Its about longing

Citrus, lime, licorice & peppermint

Nostalgia is an ache in your heart far more potent than memory alone.
It’s the place we yearn to go again.
A place where we know we’re loved and safe.
Back home.

This theme is central to Blue Forever:

A love letter to the Mediterranean Ocean, centered around the romantic innocence of washed out memories, viewed through a lens of time past and melancholia.

It’s about innocence, and innocence lost.
It’s about longing home, and longing away.
It’s about the blue ocean, and blue memories.

– Blue Forever is centered around one of my most revered childhood memories. I was in my dad's wooden boat on the teal Mediterranean sea under a pale sun, surrounded by family and my best friend. I wanted to capture the feeling of being young and careless – I’m in the wind, I’m in the water. And I’m free, says Kristoffer Vural, founder of Selahatin.