big hit volumizing shampoo

big hit volumizing shampooWhat It Is A lightweight, volumizing shampoo that doesnt compromise on hydration for instant and all day touchable volume.* What It Does Ready for a big hit of volume? This weightless shampoo proves that you can have it allgiving life to limp strands with an instant* boost of volume that wont leave your strands feeling stripped. Infused with energizing caffeine and glycerin, this iconic formula delivers 2. 3x more volume** without drying or weighing

What It Is
A lightweight, volumizing shampoo that doesn’t ​compromise on hydration for instant and all-day touchable volume.​*

What It Does

Ready for a big hit of volume? This weightless shampoo proves that you can have it all–giving life to limp strands with an instant* boost of volume that won’t leave your strands feeling stripped. Infused with energizing caffeine and glycerin, this iconic formula delivers 2.3x more volume** without drying or weighing hair down. In fact, Big Hit helps to add and retain moisture into strands for soft, touchable volume that lasts all day.*

*Based on a professional evaluation of 32 subjects.

**Clinically tested when using Big Hit Shampoo + Conditioner together as a system

What Else You Need To Know

In a 7-day consumer study of 32 participants:

• 91% agree that Big Hit Shampoo and Conditioner provided volume for 24 hours*

• 91% agree that Big Hit Shampoo and Conditioner add weightless moisture*

• 94% agree that their hair feels touchably soft*

*Based on 7-day consumer study of 32 participants.