SKU: 8957575079

The Whole Brain Business Book, Second Edition: Unlocking the Power of Whole Brain Thinking in Organizations, Teams, and Individuals

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The Whole Brain Business Book, Second Edition: Unlocking the Power of Whole Brain Thinking in Organizations, Teams, and IndividualsOUTTHINK, OUTPACE AND OUTPERFORM THE COMPETITION Now revised and updated with new applications and practical tools to better use your brain in business If you think your business can't get any better, think again. Thanks to the power of Whole Brain(R) Thinking, you can apply what we know about thinking and the brain to transform your organization at every level. Whether you're struggling to keep up with a changing market, stuck with a tired business

OUTTHINK, OUTPACE AND OUTPERFORM THE COMPETITION

Now revised and updated with new applications and practical tools to better use your brain in business

If you think your business can't get any better, think again. Thanks to the power of Whole Brain(R) Thinking, you can apply what we know about thinking and the brain to transform your organization at every level. Whether you're struggling to keep up with a changing market, stuck with a tired business model, or challenged by difficult colleagues, the proven methods in this updated guide will help you to:

  • IDENTIFY how you and others prefer to think
  • IMPROVE your communication skills
  • INSPIRE creative thinking in yourself and others
  • INNOVATE faster and work more efficiently
  • IMPLEMENT changes throughout your organization
  • INCREASE productivity and beat the competition

Every business runs on thinking. This book gives you practical tools to assess others' mindsets and get more intentional about how you use your thinking--and how to best engage the thinking of those around you. Filled with essential charts, engaging examples, exercises, and action steps, The Whole Brain Business Book shows you how to rethink your business, prepare for the future, realign your goals, and reinvigorate your team--by putting your whole brain to work.

This revised and expanded edition features the latest brain research, updated real-world examples, and more actionable content than ever before. In addition to new stories, data and "mind-hacks," you'll find Herrmann's timeless tips for getting unstuck, identifying the four thinking preferences, and applying research-based techniques that have been proven to work in any business environment around the world. By building and strengthening your thinking agility, you'll be able to work more effectively with others--and leverage the best thinking around--so you can avoid costly delays, missed opportunities, and other business risks. Using the book's point-by-point action steps, insightful case studies, and emerging thought trends, you can really put your mind to work--and get brilliant results.

The Whole Brain Business Book will help optimize your management approach, align your organization and strategy, and fully engage your own brain as well as the brains of others to work smarter, faster, and better than you ever thought possible.

Ned Herrmann pioneered the Whole Brain Thinking approach and is renowned for his bestselling books and research on thinking and its role in creativity, learning, and business.
Ann Herrmann-Nehdi is CEO of Herrmann International and an internationally recognized speaker, author, and thought leader on applying what we know about the brain to improve business performance.



Binding Type: Hardcover
Publisher: McGraw-Hill Education
Published: 05/27/2015
ISBN: 9780071843829
Pages: 432
Weight: 1.50lbs
Size: 9.30h x 6.10w x 1.40d
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SKU: 8957575079

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Cheryl Shepard
Port Orchard, US
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Great product!
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These are amazing! I have 2 big dogs and these are Durable! No need to hesitate on this purchase!
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Reviewed in the United States on April 27, 2026
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WhiteBear
Boise, US
★★★★★ 5
Great! As expected
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This dog toy has quickly become one of my dog’s favorites. The dust-like texture really seems to appeal to him, it’s different from most toys and keeps him interested. It’s also a great size for small to medium dogs, making it easy for him to carry around and play with. The toy is soft, which is perfect for gentle play and cuddling, and the built-in squeaker adds an extra layer of fun that keeps him engaged. Overall, it’s a simple but well designed toy that my dog absolutely loves. Definitely a great pick if your pup enjoys soft, squeaky toys with a unique texture.
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Reviewed in the United States on April 20, 2026
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Adrienne T.
Battle Creek, US
★★★★★ 5
Cute toys, creative play, strong
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I have a new 6 lb Maltese puppy. I saw these toys and worried they were going to be too big for my little boy. Not so. He LOVES these toys and drags them around the house everywhere. I gave him one at a time over a month period. He's chewing on them like crazy, but they are staying together. I'm very happy with this product and so is Jasper!
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Reviewed in the United States on April 5, 2026
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Pammy
Fort Morgan, US
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Tough and Fun
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Dogs love them! Tough and fun! Highly recommended
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Jaclyn Ruocco
Phoenix, US
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Durabilty questionable but puppy love is not
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I bought the multipack. The “durability” of these toys is questionable. The best toy (the one with the rope legs) arrived already separating at the seams. I would have returned it except my dog had already run off with another one of the toys in the pack and was not about to give it back, so I was left trying to sew the rope toy together (I don’t know how to sew in case anyone is wondering). A week in and all the toys have been just about destroyed by my 10lb maltipoo, but he loves them and they’re cheap so I’ll probably purchase them or another variation again.
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Reviewed in the United States on August 8, 2025

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