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Description
100 Things Every Designer Needs to Know about PeopleWE DESIGN TO ELICIT RESPONSES from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With this book you'll design more intuitive and engaging apps,
WE DESIGN TO ELICIT RESPONSES from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With this book you'll design more intuitive and engaging apps, software, websites and products that match the way people think, decide and behave. INCREASE THE EFFECTIVENESS OF YOUR PRODUCTS. Apply psychology and behavioral science to your designs. Here are some of the questions this book will answer: - What grabs and holds attention. - What makes memories stick? - What is more important, peripheral or central vision? - Can you predict the types of errors people will make? - What is the limit to someone's social circle? - What line length for text is best? - Are some fonts better than others? These are just a few of the questions that the book answers in its deep-dive exploration of what makes people tick.Binding Type: Paperback
Publisher: New Riders Publishing
Published: 06/25/2020
ISBN: 9780136746911
Pages: 256
Weight: 1.10lbs
Size: 9.00h x 7.00w x 0.50d
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4.9 ★★★★★
Based on 1281 reviews
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Product Reviews
★★★★★ 5
Worth it if your dog destroys plush toys & likes to chew
Color: Cyan NylonFish
My dog is a very big chewer and destroyer of toys. This toy is perfect for her. It is durable and keeps her engaged chewing for a while. I have a 55lb dog, considered a large dog, and it’s a great size for her. She’s unable to break it apart. The ends do tend to get a little sharp after extended use
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on February 14, 2026
★★★★★ 5
My Boston loves this fish toy
Color: Cyan NylonFish
Very durable. It takes a couple of months of intense chewing to make holes in this toy. My Boston has incredible mouth strength so he destroys most toys in minutes unless they are rocks. I have replaced this fish 2 times in the last year. I keep an eye on the wear and replace it when he makes a hole in it. Worthwhile purchase but monitor the dogs chewing.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 23, 2026
★★★★★ 5
Great sturdy toy
Color: Cyan NylonFish
Great toy.
1 yr old puppy LOVES it! However, not good for TILE FLOORS. It's so strong and sturdy but bangs all over the tile! Enough to crack tiles 😬
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on September 27, 2025
★★★★★ 4
American Bully Trial - Honest Review
Color: Cyan NylonFish
I have never gotten a toy that lasted more than an hour when it comes to my baby girl. She is an aggressive chewer and loves anything that squeaks. This definitely helped to keep her entertained and use her teeth. I can confidently say that this toy may last a long time but she has already ripped a piece from it. I didn’t expect anything less since she always knows how to test new toys lol. I would definitely recommend though and will be getting more for her once this one is gone. Thank you!
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Reviewed in the United States on July 2, 2024
★★★★★ 3
Hard, heavy, sharp
Color: Cyan NylonFish
This is very durable, but it is also very heavy (our dog likes to throw her toys) and after some chewing, the head and tail are very sharp
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 25, 2026
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