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Description
Big Data: A Very Short IntroductionSince long before computers were even thought of, data has been collected and organized by diverse cultures across the world. Once access to the Internet became a reality for large swathes of the world's population, the amount of data generated each day became huge, and continues to grow exponentially. It includes all our uploaded documents, video, and photos, all our social media traffic, our online shopping, even the GPS data from our cars. "Big
Since long before computers were even thought of, data has been collected and organized by diverse cultures across the world. Once access to the Internet became a reality for large swathes of the world's population, the amount of data generated each day became huge, and continues to grow exponentially. It includes all our uploaded documents, video, and photos, all our social media traffic, our online shopping, even the GPS data from our cars. "Big Data" represents a qualitative change, not simply a quantitative one. The term refers both to the new technologies involved, and to the way it can be used by business and government. Dawn E. Holmes uses a variety of case studies to explain how data is stored, analyzed, and exploited by a variety of bodies from big companies to organizations concerned with disease control. Big data is transforming the way businesses operate, and the way medical research can be carried out. At the same time, it raises important ethical issues; Holmes discusses cases such as the Snowden affair, data security, and domestic smart devices which can be hijacked by hackers. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.Binding Type: Paperback
Publisher: Oxford University Press, USA
Published: 01/30/2018
ISBN: 9780198779575
Pages: 144
Weight: 0.20lbs
Size: 6.80h x 4.50w x 0.50d
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4.5 ★★★★★
Based on 16 reviews
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Product Reviews
★★★★★ 5
An Instant Hit and Everyone's New Favorite
Color: GREEN, Size: 14 inch (Pack of 1), Style: FROG
An instant favorite! It took quite a while for my dog to break the squeaker, too. I love that it uses a water bottle for the crinkle sound, and I'm kind of glad the squeaker finally bit the dust. That works out well for us. It's tough enough that it's not ripped yet. Our dog plays with this toy every day.
No fluff to pull out was definitely a plus for me. It's a great toy for the price, and I think small and larger dogs would also enjoy it. Johan is 7 months old, weighs about 40 pounds, and always chooses a favorite toy. This one replaced a worn out toy frog that was smaller, but still treasured. I was so glad that he loves this one just as much.
It's a little bit longer than a regular-sized water bottle and has dangly legs. I think you could also put plastic that crinkles inside it, and they would love that too. It has a velcro closure to keep whatever you put in there inside, and he hasn't figured out how to open it so far.
Update: We just bought a second one of these because he enjoyed the first one to its conclusion. It lasted longer than most toys (about 4 months with HARD use by a giant puppy), and it is his most favorite soft toy. The original didn't rip or tear, but the velcro got worn out when he figured out how to open it. I probably could have fixed it easily, but since Johan is the goodest boy, I got him a new one.
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Reviewed in the United States on January 2, 2026
★★★★★ 5
Best Toy Ever! 🐾
Color: GREEN, Size: 14 inch (Pack of 1), Style: FROG
Hey, it’s me, your dog! 🐶 This Frog toy is AMAZING! No stuffing to pull out (finally), so I can chew and squeak it all I want without making a mess. The squeaker is SO satisfying, I carry it everywhere. It’s the perfect size for playing tug-of-war and fetch with my human. I’ve had it for a while now, and it’s still holding up strong—no rips or tears yet! If you love squeaky toys and want something that lasts, this frog is paws-itively the best! 🐸
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Reviewed in the United States on December 6, 2024
★★★★★ 4
Dog toy
Color: GREEN, Size: 14 inch (Pack of 1), Style: FROG
My dogs have destroyed this toy. Squeaker gone in a day and is ripped open. It was a great little toy just not for use with heavy chewers
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Reviewed in the United States on July 5, 2021
★★★★★ 5
My dog loves this
Color: GREEN, Size: 14 inch (Pack of 1), Style: FROG
Easy to insert bottles into and easy to toss. My dog loves that it both squeaks and crunches. One of his new favorite toys.
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Reviewed in the United States on January 27, 2026
★★★★★ 3
Not durable for a large breed
Color: GREEN, Size: 14 inch (Pack of 1), Style: FROG, Color: GREEN, Size: 14 inch (Pack of 1), Style: FROG
I received this toy about 2hrs ago. My dog tore a hole in it already. Not made for Rottweiler/American Bulldog breed, apparently. 🙂
Love that there isn't stuffing though, at least she's not making a mess, lol!
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Reviewed in the United States on March 22, 2025