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Description
Naked Consumer: How Our Private Lives Become Public CommoditiesAfter receiving a sudden surge of junk mail directed at new parents even though his wife at the time was merely pregnant Erik Larson, the National Bestselling author, set out to explore the lengths companies go to spy on individual consumers. Posing as a CEO of a fictitious direct mail corporation, Larson infiltrated companies that gather and sell personal information to assist businesses in their marketing campaigns. He discovered the systems used to
After receiving a sudden surge of junk mail directed at new parents--even though his wife at the time was merely pregnant-- Erik Larson, the National Bestselling author, set out to explore the lengths companies go to spy on individual consumers. Posing as a CEO of a fictitious direct-mail corporation, Larson infiltrated companies that gather and sell personal information to assist businesses in their marketing campaigns. He discovered the systems used to gather personal data, the staggering amount of personal information companies can gather, and the government's role in helping companies learn about you.Binding Type: Paperback
Publisher: Penguin Group
Published: 02/01/1994
ISBN: 9780140233032
Pages: 288
Weight: 0.50lbs
Size: 7.70h x 5.10w x 0.70d
Review Citations: Publishers Weekly 11/22/1993
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★★★★★ 1
piece of junk!!!!
DON'T buy this can opener. I purchased 8/12/25 and October 4, 2025 it just stop working.
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Reviewed in the United States on October 6, 2025
★★★★★ 5
Does what it's supposed to do.
This works well and I like the fact that there are no sharp edges
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Reviewed in the United States on September 28, 2025
★★★★★ 1
Very poor quality. Not supported by manufacturer.
I bought this because of my arthritis. I could not use a manual can opener anymore. Worthless product. It lasted 3 months, only cut soft aluminum cans. No response when I emailed the company. Do not buy this product.
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Reviewed in the United States on February 26, 2026
★★★★★ 5
Can opener electric
Something to get use to but like it
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Reviewed in the United States on January 2, 2026
★★★★★ 1
piece of junk!!!!
DON'T buy this can opener. I purchased 8/12/25 and October 4, 2025 it just stop working.
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Reviewed in the United States on October 6, 2025