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Description
Brand PlanningNeue Strategien fr Marken und Kampagnen. Wie Sie eine erfolgreiche Markenstrategie entwickeln, Ihre Marke neu positionieren und eine wirkungsvolle Kommunikation umsetzen EAN: 9783791059181 Farbverschnitt: Generell werden die Bcher ohne Farbverschnitt geliefert, auch wenn die Abbildungen einen Farbverschnitt zeigen. Auflage: 2. vllig neu bearbeitete Auflage 2024, 24002 Erscheinungsjahr: 06. 05. 2024 Produktform: Leinen, Gebunden Redaktion: Baetzgen,
Neue Strategien für Marken und Kampagnen. Wie Sie eine erfolgreiche Markenstrategie entwickeln, Ihre Marke neu positionieren und eine wirkungsvolle Kommunikation umsetzen
| EAN: | 9783791059181 |
| Farbverschnitt: | Generell werden die Bücher ohne Farbverschnitt geliefert, auch wenn die Abbildungen einen Farbverschnitt zeigen. |
| Auflage: | 2. völlig neu bearbeitete Auflage 2024, 24002 |
| Erscheinungsjahr: | 06.05.2024 |
| Produktform: | Leinen, Gebunden |
| Redaktion: | Baetzgen, Andreas |
| Auflage/Ausgabe: | 2. völlig neu bearbeitete Auflage 2024 |
| Seitenzahl/Blattzahl: | 330 |
| Keyword: | Andreas Baetzgen; Brand; Brand Planning; Brands; Kampagnen; Markenführung; Markenkommunikation; Marktforschung; Trends; Werbung |
| Fachschema: | Branding (wirtschaftlich)~Marke / Branding~Marketing / Branding~Absatz / Marketing~Marketing~Vermarktung |
| Fachkategorie: | Marken und Markenkonzepte |
| Länge: | 237 mm |
| Breite: | 182 mm |
| Höhe: | 25 mm |
| Gewicht: | 671 gr |
| Genre: | Sozialwissenschaften/Recht/Wirtschaft |
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4.9 ★★★★★
Based on 1454 reviews
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Product Reviews
★★★★★ 5
Nice
Size: 9, Color: Black
Very comfortable. Worth the money
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on June 1, 2026
★★★★★ 1
Leather peels right off
Size: 8, Color: Black
Very poor quality - shoes are ruined after a couple months
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 28, 2026
★★★★★ 5
Good purchase
Size: 9.5, Color: Black
Value and quality was good
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 16, 2026
★★★★★ 5
Comfortable
Size: 7, Color: Black
Super comfy and stylish, I’ve never worn these styles of loafers however I’m glad I purchased these.
I’ve purchased another pair in a different color.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 14, 2026
★★★★★ 3
Meh
Size: 10, Color: Black
I had a real leather version of these shoes for many years. They are still totally wearable, however the soles have worn smooth from using them so much.
so naturally I buy a new pair. These are the same design. the stitching is close, the pattern in the leather is the same. But they are so much cheaper. There is no real leather. It's all synthetic. The sole is not the same quality of rubber. The stitching is not as good. They look fine, brand new, yet I am sure they will not last.
these are cheap. They also cost less, so I guess they are an average value, but I am very annoyed.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 25, 2025
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